Press and Media Coverage
Press Release: Innovative System Brings eBooks to Bricks & Mortar Retail
New Ebook Retail System unveiled at Canadian Booksellers Association ConferenceToronto, Ontario, May 14th, 2011 – Until today, eBook was a taboo word to independent bookstores. Now, a new sales method for eBooks, announced at the Canadian Booksellers Association National Conference, has opened up sales channels for independent booksellers and the huge mass-retail market.
With hundreds of retailers already interested and eager to participate, Enthrill Distribution, the company behind the game-changing offering, will be conducting a market evaluation of the system in the coming months. Numerous retail outlets and bookstores will participate, with titles from both US and Canadian publishers.
Enthrill co-founder, Kevin Franco says, “Enthrill’s eBook sales program is a natural fit for booksellers. It utilizes the merchandising skills and knowledge the traditional bricks & mortar booksellers already have. The content is the same, we’ve simply given them a package they can sell.”
After researching various distribution models currently in place for both digital and print books, Enthrill found that bricks and mortar locations were equipped to sell eBooks, they just needed the digital asset in a tangible form.
“When we brought our idea to the Canadian Booksellers Association, they were excited that their members could finally take part in eBook sales,” says Franco. “Now anyone, not just device holders, can purchase an eBook. Finally, eBooks can be given as gifts.”
The market for eBooks just grew substantially – and retailers are now part of it.
Press Release: Thriller Novel Altering the Way People Read
New format threatens existing publishing model as novel reaches out to readers and delivers on a multitude of platforms
A new media-rich novel that embraces online culture and fictionalizes real events as they happen will be released on July 27th.
Marshall McLuhan's iconic The medium is the message has never been truer than in today's online world. One Child, the latest offering from five-time bestselling author Jeff Buick, delivers current content to readers and focuses on a fresh approach to writing and marketing books.
The novel has a daily release component, which brings a newsworthy story to readers on their computer or e-reader every morning. What they read on that day is actually occurring on that day.
The reader's experience is enriched by character interaction. Fictional characters have Facebook profiles – and text back. Corporations have websites. WKIO 510, a radio station out of New York, delivers the daily news – and what's happening in the book.
Four embedded videos, filmed for the book, show what it's like on the front lines in Afghanistan.
CEO of Enthrill, Wayne Logan says readers want great content. Logan adds, "They want to understand world events as they unfold. We are changing the publishing model by delivering this content while the stories are still in the headlines."
One Child merges fact and fiction to the point where the reader will be curious as to what is real and what isn't. It tackles important issues of the day in the form of an engrossing, hard-driving thriller novel.
Enthrill Entertainment Inc. is a boutique publishing company focused on bringing thrillers with current content to market using the most innovative means possible.
To view the video associated with this release, please click the following link: http://www.youtube.com/watch?v=fu_jikkQPo0
To view the photo associated with this release, please click the following link: http://www.marketwire.com/library/20100721-722oc.jpg
View the official press release for the One Child project