Reviewers and Bloggers
Threepress Consulting Blog: A story unfolding one day at a time
Congratulations to our friends at Enthrill Entertainment on the launch of their first serial novel: One Child by Jeff Buick. Each day for 30 days, new content will open up in the online version. More about the daily release schedule.
The story is revealed online with new content each day, and will later be published as a standalone ebook and print book.
Read the full post on the Threepress Consulting Blog
storycentral DIGITAL: Publishers to sell experiences and not products
In the last episode of Mad Men (series 1) Donald Draper had his ‘eureka’ moment when he thought he had to reinvent the wheel. Kodak had told him it was a ‘wheel’, when in fact it was the circular cartridge to hold a series of slides for a projector. Don wasn’t happy with trying to reinvent the wheel – it wasn’t a sexy concept – so he took the cartridge home and used it, finally deciding it was more a carousel than a wheel. Of course, being Don Draper, he wowed the client, sealed the deal and sold consumers the promise of the ‘experience’ of the carousel. It was a ride, a journey! You got on and enjoyed the ride, the memories, “travelling around and around and then back home again”. Draper sold his ad campaign by tapping into consumers personal experiences and nostalgia rather than boring their asses off by trying to invent the wheel. The guy’s a legend. Click the image to view the clip. It only runs for a couple of minutes and is perfect for a ‘between-the-cracks’ moment (more on that later..) Please view it – it’s important!
Examiner.com: Jeff Buick demonstrating leadership in the publishing industry

Leadership is about much more than a boss who gives his employees a great environment to work where they feel developed and valued. Leadership is a word that defines many forms of ‘taking the lead’.
Leadership is finding new ways to accomplish old tasks and reach goals, leadership is about taking risks. This is the day and age where the public hears how the publishing industry needs a re-vamp, few people have actually demonstrated how that re-vamp can be accomplished... until now.
Last
week was abuzz with articles and information about e-Book sales
outpacing traditional books as more and more people are being exposed to
recent data. According to the Association of American Publishers
Read more: Examiner.com: Jeff Buick demonstrating leadership in the publishing industry
Books from Bleh to Basically Amazing: This is like, the greatest marketing idea EVER!
I received an email a few days ago from the publishers at enthrill asking
me if I would be interested in reviewing a new book with a very new
and innovative marketing design. Enthrill is a brand new publisher,
getting set to launch their first book in the next few days. Knowing
that they would lose out against the huge publishers if they tried to
compete using their traditional marketing methods, they are launching
this book as an ongoing project. The idea is so huge, so unique, and so new that
I was ready to accept their review offer without even having read the
book. Ya, it's that cool! So what is it you ask. Well, let me tell you!
Read more: Books from Bleh to Basically Amazing: This is like, the greatest marketing idea EVER!
Patchwork Reflections: Book Preview: One Child
One Child is the new thriller by best-selling author Jeff Buick, which you can begin reading NOW online at onechildonline.com: One Child
is a story that takes place over a 30 day period starting July 27th.
Each day the story unfolds and new chapters will be released. Follow
along in real-time, interact with the characters and watch as the events
happen around you.
The Digital Reader: New concept in ebooks – the month long story
Enthrill have just started a new ebook project. They have a story that takes place over 30 days, and they’re going to release parts of the story as it happens.
One Child is a story that takes place over a 30 day period. Each day the story unfolds and new chapters will be released. Follow along in real-time, interact with the characters, watch as the events happen around you.
Every day a new red book will appear on the reader wall. Notifications will also be sent daily to keep you up to speed with the story and provide additional information to the daily events that are happening.
Blooksploring: I'm reading One Child by Jeff Buick
Halima, a small girl in Kandahar, Afghanistan, dreams she changes the world.
U2, the most popular rock band in the world, prepares to take the stage in Moscow.
There
is no apparent connection between the two, yet the threads of destiny
are pulling them together. And when they collide, people across the
globe watch in fascination.
One Child is a reflection of how our
world is now, and how it could be. It digs beneath the surface of
war-torn Afghanistan through Halima’s eyes. It exposes the cost of
greed. It shares the anguish of a young American soldier and the
tenacity of a Wall Street MBA who learns that the business world can be
an ugly monster.
From the day you meet Halima, to the moment U2 walks onstage, One Child will rock your world. (description from http://jeffbuick.com/books/18-one-child)
Read the original post on the Blooksploring blog
Knit Two Together: One Child: an online reading experience
...
I hope at least some of you have taken the time to check out the online book experience I talked about last time. I have been raving about One Child to any and all that will stand still enough to listen, but that's not really enough anymore; a little book review is in order.
One Child is a thriller which ultimately brings together several story lines in a grand climax. The first 8 (erm 9, more on that later) days are free to anyone with the remainder of the book available in daily release online format for only $10. I think it's a bargain.
Read more: Knit Two Together: One Child: an online reading experience